GI Supply Polar Wand Ad

Illustrations created for the Neiman Group to help launch a new product from GI, the Polar Wand. Working from rough layouts ImageTap sourced stock photography for the entire project and combined multiple shots of the bear together to create the gymnastic effects. Areas of bear and fur that were not available in stock were recreated using photorealistic illustration.

This is Where The Fun Begins

 
Welcome to your exclusive all-access “behind the scenes” look into ImageTap’s image making process. We’ve produced a step-by-step look at the creation of some of our coolest work. From CGI tricks to commercial photography tips we’re prepared to tell all, taking you on a tour of what we love most—making images.